ASPCA: NONPTOFIT

Non-profit organizations do everything they can to help protect not just people, but also animals. There are many animals who are abused and abandoned, and they deserve care just as humans do. With the help of ASPCA, those abandoned will have a second chance for a better life. The objective of this campaign was to spread the word through social media apps such as Instagram and Facebook to help give abused animals a happier life. The best way to send the message is creating a series of Instagram posts illustrating a story of a stray cat who would find a loving home, which is something that would speak to people’s emotions and help influence them to support ASPCA.